Brand Development Briefing

A good brand development starts with a good brief.
Help us get it right by providing as much information and detail as you can.

  • Your Details

  • Background Information

    Explain the current state of the brand and any previous brand development efforts
  • Target Audience

    Explain how the brand should appeal to these audiences.
  • Competitive Landscape

    Explain how the brand can differentiate itself from the competition.
  • Brand Identity

    Explain the desired brand identity.
  • Brand Strategy

    Explain the desired brand positioning.
  • Implementation

    Explain any budget or timing constraints for the brand development and implementation.
  • Evaluation

    Explain how the brand will be adapted over time based on performance data.